Sobre mim
Redatora, formada em psicologia, especialista em comportamento de consumo, buscadora de uma vida conectada com a natureza. Uso a escrita como uma ferramenta de aproximação do consumidor com a sua marca.
Dar voz para empresas e instituições conscientes, que através de seus produtos e serviços oferecem soluções sustentáveis, é a minha principal motivação.
Agora que já me conhece, vamos juntos mostrar para o mundo quem você é!
Do you do amazing things but can't get your audience's attention?
I am Renata. Writer, graduated in psychology, a specialist in consumer behavior, pursuing a life connected with nature. My writing is my tool to bring consumers closer to your brand.
Giving voice to conscious companies and institutions, which offers sustainable solutions through their products and services, is my primary motivation.
Let's show the world who you are!
Since I was a kid, I always had trash issues. At 12 years old, I made my family start to recycle. When I was 15, I began to work in the fashion business. During 13 years, I got to know the impacts, positives, and negatives of this industry.
In 2008 I started the psychology college, which taught me about society's problems and how to search for a solution for them. In 2013 I began Fashion Business pós-graduation at Senac, taking second place in Empreenda competition with Estilo Verde project, a sustainable fashion curation.
Getting to know about conscious capitalism, smart cities, social innovation and permaculture, was what made me get out of a massive and traditional industry, and start dedicated myself exclusively to responsible companies.
I believe that communication is the key to educate and guide the consumer for smart choices.
